Pantone Just Announced the 2024 Color of the Year—and It’s Warm and Fuzzy
The meaning behind the hue.
Christina Rumpf/Unsplash
It’s official: the Pantone Color of the Year is 13-1023 Peach Fuzz. A softer hue than last year’s color, Viva Magenta, Peach Fuzz is all about warmth. Pantone describes the hue as “a compassionate and nurturing soft peach shade conveying a heartfelt kindness. Softly nestled between pink and orange, PANTONE 13-1023 Peach Fuzz brings belonging, inspires recalibration, and an opportunity for nurturing, enriching mind, body, and soul.”
Christina Rumpf/Unsplash
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Pantone’s reasoning behind the choice was the acknowledgment that it’s a time of turmoil in so many aspects of people’s lives right now and we all need some nurturing, empathy, and compassion. Peach Fuzz brings warmth, coziness, and softness—those fuzzy feelings!
“PANTONE 13-1023 Peach Fuzz… [is] conjuring up an air of calm, offering us a space to be, feel, and heal and to flourish from whether spending time with others or taking the time to enjoy a moment by ourselves,” says Leatrice Eiseman, Executive Director, Pantone Color Institute. “Drawing comfort from PANTONE 13-1023 Peach Fuzz, we can find peace from within, impacting our wellbeing. An idea as much as a feeling, PANTONE 13-1023 Peach Fuzz awakens our senses to the comforting presence of tactility and cocooned warmth.”
Pantone
The announcement of Peach Fuzz also marks the 25th anniversary of the Color of the Year program, which kicked off in 1999 with 15-4020 Cerulean Blue. And over the years, the Color of the Year effect has been very real—we’ve seen the chosen hues featured in everything from clothes to home decor to even electronics. So, will Peach Fuzz become a color staple now? Only time will tell, but if you want to get a head start, check out some peachy-hued finds here.
Think Pink at Home
Ruggable Pantone Peach Fuzz Neutral Grid Play Rug
Pantone has partnered with brands like Ruggable, Spoonflower, and Motorola to create product offerings in the colorway, like this rug that comes in various sizes.
Spoonflower x Pantone Wallpapers
Add some peachy color to your walls with Spoonflower x Pantone’s newest collection featuring the hue.
Schoolhouse Sidnie Lamp in Bellini
Consider this two trends in one: a mushroom-shaped steel lamp in a peachy hue.
West Elm Wavy Blocks Bath Mat
If you don’t want to go full Peach Fuzz, you can go with this bath mat that also has copper tones.
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