A Perfect Day in Maui’s Best Surf Town
On Maui, avoid the crowds and head straight for the bohemian hideaway of Pa’ia
A halo of positive energy surrounds this sugar town turned surf mecca on Maui’s wind-swept North Shore. Less than an hour from the popular beaches of Wailea and Ka‘anapali, tiny Pa’ia never shrugged off its counterculture leanings—Willie Nelson remains its most famous denizen. But these days, there’s plenty of undercover glam to balance the blissed-out tranquility. Cottages that once housed plantation workers have morphed into boutiques stocking party-ready frocks and modern Hawaiiana. Even the restaurant scene is catching a wave. One Buddhist temple, zero sprawling resorts: This is island life at its most alluring.