We’re coveting these vibrant pieces from the new line, available on Target.com
For years, we’ve lived vicariously through the colorful, whimsical life of blogger (and author and designer) Joy Cho, but now we can bring a piece of that world into our homes in a *major* way. Today, Cho, known to her legions of Internet fans as Oh Joy!, launches her new 19-piece furniture collection in collaboration with Chicago-based Cloth & Company on Target.com, accompanying her successful line of smaller décor pieces that we’ve also obsessed over.
For the uninitiated, Cloth & Company is a new customizable furniture company formed by industry all-stars like Christiane Lemieux (of Dwell Studio), and its new Oh Joy! line includes a settee, daybed, screen, storage bench, chair and kids chair—all in ultra poppy patterns and Cho’s signature bold hues like fuchsia and lemon yellow.
Here, we rounded up our four favorite pieces.
1. Storage bench
- Available at Target, $370
Both practical and whimsical, this bench has it all, but our favorite detail is definitely the unexpected clear acrylic legs.
- Available at Target, $1,200
This playful two-seater is perfect for kids and adults alike.
- Available at Target, $440
This is far from your average room divider.
4. Kids’ chair
- Available at Target, $259
We’re getting this for every kid we know—plus, it comes in another pattern of confetti, dots, and fuchsia.