With all due respect to Shakespeare, "the rub" represents more than irony. In culinary terms, it's a seasoning mix like the one used at Tony's Meats & Specialty Foods in Littleton, Colorado. Mick Rosacci, who oversees the flavorful preparations at his family's two premium stores, recommends rubbing it onto a beef roast or steaks, then barbecuing or oven-roasting them.
A chipotle-pepper blend for roasts and steaks
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